In the News
"Build Bluegrass Loyalty" Medical News, July 2010 >
"Social Media Tools Help Practices Connect with Patients" Physician's Money Digest, June 4, 2010 >
Nancy Lecroy, senior faculty member of The Beryl Institute, believes it is important for physicians to have an Internet presence. In this article she offers pointers to physicians on using social media for their benefit and their patients' benefit.
"Eight Experiments in Exceptional Customer Service" Hospitals & Health Networks Magazine, October 19, 2009 >
Paul Spiegelman describes the importance of spreading the good customer service meme and provides eight experiments that hospitals can use to see how their actions impact the experiences of others and contribute to a better customer experience overall.
"Double-Digit Revenue Growth Through Values" Unlock the Power of Your Team, 2009 >
In the attached excerpt from the book, "Unlock the Power of Your Team," Mark Lefko uses Beryl as a case study of how strong core values attribute to powerful growth. Beryl CEO, Paul Spiegelman, describes that in order to be successful, company values must be highly visible, constantly referred to when making decisions, and frequently communicated to employees.
To download a free copy of the eBook, "Unlock the Power of Your Team", click here.
"The Circle of Growth: It Starts With Employees, featured on AffluentMagazine.com" AffluentMagazine.com, May 2009 >
Paul Spiegelman speaks about his “Circle of Growth” philosophy in the “Coaches Corner” section of Affluent Magazine’s Web site. He asserts that investing in employees will drive customer loyalty and offers tips on how to create a culture that will positively impact your business, your bottom line, and your brand image.
"The Circle of Growth: It Starts With Employees", featured on AffluentMagazine.com
"Customer Connectivity at Every Touch Point" Healthcare Strategy Alert, 2008 >
Communicating with customers before, during, and after a clinical visit builds customer satisfaction and gives your organization the “wow” factor it needs to stand apart from the competition. This article describes why these different touch points are so imperative, and gives tips for successful customer connectivity for your organization.
